Project summary
| Website: | Converge Consultancy |
|---|---|
| Industry: | Consulting |
| Project Scope: | Done For You Website |
The challenge
Dean was starting fresh — launching Converge Consulting as a solo venture after years of experience in the field. While he had a vision for his business and a rough idea of what he wanted to say, expressing it clearly and professionally online was proving more difficult than expected.
He’d attempted a DIY website using a self-serve builder, but soon realised that understanding the ins and outs of web design, content strategy, and user experience wasn’t something he wanted to spend time figuring out.
He knew he needed a website that felt polished and professional, yet approachable — something that reflected who he is now, but could also grow alongside the business as he expands his offerings.
The solution
Dean turned to MyWebAdvantage for support in shaping the core messaging and building a website that would do justice to his new business. Through thoughtful conversations, we helped him distil his ideas and turn a clunky first draft into clear, compelling content that speaks directly to his audience.
The design and tone were carefully crafted to feel credible without being corporate, and approachable without being casual — striking exactly the balance Dean was after. With future growth in mind, we also ensured the structure of the site could easily evolve as Converge Consulting scales.
Lost for Words
I am almost at a loss for words to describe how impressed I am with your content creation.
Your ability to take our conversation and my clumsy DRAFT website content and then transform it into this is honestly – amazing!
Dean – Converge Consultancy
